Stop Doing Keyword Research the Hard Way: A Playbook for Christian Creators
4,000+ keywords across Pinterest, Etsy, YouTube, KDP, and more — sorted by sub-genre, audience, and intent.
The Christian Keywords Playbook
Why I built it, and what’s inside.
Before you write a single word in your article, or post to social media— it’s imperative that you make this decision first.
Keywords
Get it right and the work compounds for months. Get it wrong and three hours of writing disappears into the scroll.
So I built this.
What’s inside
The Christian Keywords Playbook is 207 pages of curated Christian keywords sorted by platform, audience, sub-genre, and intent. Over four thousand of them.
Seven full platform chapters:
Pinterest — pin titles, descriptions, board names, alt text
Etsy — listing titles, the 13-tag strategy, lifecycle gifts (baptism, confirmation, first communion)
YouTube — sermon, worship, soaking, audio Bible, testimony, prophetic
Google & SEO — pillar pages, featured snippets, People Also Ask mining
TikTok — ChristTok subcultures, hook patterns, on-screen text SEO
Instagram — carousels, Reels, the 2026 hashtag strategy, alt text
Amazon KDP — the seven backend keyword slots, BISAC category strategy, sub-genre conventions (Amish romance, biblical fiction, devotionals, prayer journals)
Plus two bonus chapters:
Email Subject Lines & a 12-Month Seasonal Calendar — what spikes when across the Christian year
The Variation Engine — a system to turn one keyword into fifty, so you never run out
Why it actually works
This isn’t a list scraped from a generic SEO tool.
It’s organized the way Christian creators actually think — by tradition (Catholic, Reformed, Pentecostal, charismatic, non-denominational), by life stage (newlywed, mom of teens, empty nester, widow), by season (Advent, Lent, Easter, ordinary time), and by intent (the Christian reader searching for comfort versus conviction versus apologetics versus theology).
It tells you why Pinterest creators rarely need the KDP chapter. Why “biblical womanhood” thrives on Instagram and dies on YouTube. Why the same scripture verse needs three different keyword wrappings depending on whether it’s going on Etsy or in a Substack subject line.
And it gives you the formula stacks too — title, subtitle, caption, and hashtag templates — because the keyword without the structure is half the value.
What you do with it
You stop opening five tabs at 9 a.m. on Monday morning.
You jump to your platform’s chapter. You mine the cluster that matches what you’re writing this week. You spot-check the top picks against the platform’s own autocomplete. You write the post.
Then you do it again next week.
“Whatever you do, work at it with all your heart, as working for the Lord, not for human masters.”
— Colossians 3:23
The Christian internet is loud, fragmented, and starved for honest voices that know how to find their reader. You’re now equipped for the finding. The rest is faithfulness.
[ Get the playbook → ] $12.99 this week only!
Servant Writer